Last edited by Kagalkree
Tuesday, July 21, 2020 | History

7 edition of Message dimensions of television news. found in the catalog.

Message dimensions of television news.

by Robert S. Frank

  • 77 Want to read
  • 0 Currently reading

Published by Lexington Books in Lexington, Mass .
Written in English

    Places:
  • United States.
    • Subjects:
    • Television broadcasting of news -- United States,
    • Television in politics -- United States

    • Edition Notes

      Includes bibliographical references.

      SeriesA Foreign Policy Research Institute book
      Classifications
      LC ClassificationsPN4888.T4 F7
      The Physical Object
      Paginationxvi, 120 p.
      Number of Pages120
      ID Numbers
      Open LibraryOL5416757M
      ISBN 100669902748
      LC Control Number73008791

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Message dimensions of television news by Robert S. Frank Download PDF EPUB FB2

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The Encoding/decoding model of communication was first developed by cultural studies scholar Stuart Hall in Titled 'Encoding and Decoding in the Television Discourse', Hall's essay offers a theoretical approach of how media messages are produced, disseminated, and interpreted. Hall proposed that audience members can play an active role in decoding messages as they rely on their own.

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